After a lot of chats with a number of people, and going back over the numbers over the weekend, I have come up with a pricing structure which I am much happier with and that I hope my clients are much happier with too! I want to spend the last quarter of 2022 really pushing to build more direct relationships with clients and build the business in a much more satisfying direction!
I don’t believe in the stack ‘em high and sell ‘em cheap model, I want to provide clients with a bespoke solution that fits their needs, I want to take time over each job for them and not be rushing around to fulfil overly stringent SLAs and cram as many properties into a day as is possible. Spending just a little more time on site is part of this, but spending a whole lot more time on the processing of images creates a considerably better end experience.
As we move into the autumn and winter of this year I think that competition amongst estate agents is going to ramp up, and moving into the new year I suspect this will be the case even more so. Good photography helps you stand out from the crowd, great photography makes you the one to beat! So if you are an agent, give me a call - my new pricing structure is, I think, very competitive and I know that my photography is too!
I shall be out distributing some materials over the coming weeks as I build on the success of the last 12 months.